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AI exposure

Travel agent: will AI take this job?

75%High exposure
AI booked you a dream holiday. In the wrong Paris. Texas.

Why

Search and booking are fully online; complex trips, groups and crisis help keep human agents relevant.

Where to look next

  1. Specialist trips (adventure, luxury, accessible)
  2. Business travel manager
  3. Tour leader / resident

What AI already does

  • Search and booking
  • Itineraries

What stays human

  • Crisis help abroad
  • Tailor-made trips

Skills worth learning — Sales & marketing

  • Relationships and negotiation
  • Data-driven marketing
  • Community building

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Check another job Play today’s challenge

For fun, not a forecast. Scores are our rough estimates of how much of a job’s tasks AI can already help with, based on the ILO (2025) and Microsoft Research (2025) studies. Exposure usually means the job changes, not that it disappears — the ILO puts about 1 in 4 jobs worldwide in exposed occupations, but only 3.3% in the highest category.